MORAN IP participated in the March conference of the International Trademark Association (INTA) known as The Business of Brands, which was held in New York on March 28 and 29, 2019. During the conference, issues of brand value, tax primer, implication of IP Transaction, Responsible Advertising, Brands and Corporate Social Responsibility, Ethics in Business, Technology Tools and Brands, Engaging Consumers in the fight against Counterfeits, amongst others outstanding sessions were held. As a keynote speaker, Stuart Weitzman, renowned American Fashion Icon, delighted us with his experience on the power of brands as the designer of one of the well-known women shoes.
MORAN IP, as a member of The International Trademark Association (INTA) recognizes the efforts of the organization and his CEO Etienne Sanz de Acedo, in the contribution to the education of its members.
